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Marketing research paper writing – tips and tricks

Marketing research paper writing – tips and tricks

by Will Corry on April 19, 2017

Conducting market research is often a long and laborious task. Creating the process and method of collecting data, then analyzing it requires a significant amount of time and investment in resources. When all is said and done the researcher is left with valuable pieces of information, figures, values, statements, feedbacks, reviews, and data, that if left unattended or presented will all be for nothing.

That’s correct, if all that information is not translating into a straightforward and attention-grabbing document, then the benefits of the research will never be realized.

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“How to improve research paper writing skills” … Exclusive and 100% original

“How to improve research paper writing skills” … Exclusive and 100% original

by Will Corry on April 14, 2017


The research paper is the backbone of academic life, and it is the one thing that unites classes across the academic spectrum. No matter your major, and no matter what course you are taking, you are almost certainly writing a research paper.

Scholarly research papers, however, are a major challenge for students across the board, and there is hardly a student who doesn’t worry about writing a research paper. These essays are especially hard because they require a combination of skills that many students do not come to school having already developed.

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Research : How you can improve the stickiness of your homepage

Research : How you can improve the stickiness of your homepage

by Will Corry on April 6, 2017

Lower your homepage bounce rate

Research shows 5 seconds is all it takes for a user to look at your webpage and decide whether to stay - or to leave for good  We help  you improve the stickiness of your homepage:

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Brexit has affected consumer fears not spending – Nielsen

Brexit has affected consumer fears not spending – Nielsen

by Will Corry on February 21, 2017

British consumer spending confidence is at its highest level on record but a huge rise in concern about the economy saw it overtake terrorism and immigration as the nation’s biggest concern, according to Nielsen's latest global report on consumer confidence and spending intentions.

British consumer spending confidence has hit its highest level on record but a huge rise in concern about the economy saw it overtake terrorism and immigration as the nation’s biggest concern.

The latest Nielsen Global Survey of Consumer Confidence and Spending Intentions revealed that across 2016, the economy saw the biggest rise in the amount of Britons citing it as their 1st or 2nd biggest concern. The proportion doing so rose 12 percentage points to 28%. Political stability saw the next biggest rise, jumping eight points to 10% – five times higher than at the end of 2015.

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Events : Planning your next trade show for 2017

Events : Planning your next trade show for 2017

by Will Corry on January 27, 2017

Trade shows are designed to help you make a great impression and create opportunities for new business. You can make a lasting statement by exhibiting at a trade show, but it’s not without its careful planning.

Planning for a trade show is incredibly important if you want everything to go smoothly on the day!

Trade shows do require a set of skills from your staff to ensure it is a successful use of your time and resources. You can use trade shows to your advantage to build foundations for further business and relationships. If you’re looking to take your business to a number of trade shows this year, here are just a few tips.

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Research : Marketers spend almost one day a week grappling with data analysis

Research : Marketers spend almost one day a week grappling with data analysis

by Will Corry on January 5, 2017

A survey of senior marketers has revealed that the vast majority (96%) find improving data analysis processes a significant challenge. This is despite devoting an average of five hours and 36 minutes a week to the cause.

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Cosmetics adverts tell women they’re broken – new research

by James on December 19, 2016

Advertisements for make-up encourage women to see themselves as flawed and needing to be fixed, according to a linguist at the University of Portsmouth. Dr [more…]

Lidl & Nielsen: British women among the most likely to find Christmas stressful

Lidl & Nielsen: British women among the most likely to find Christmas stressful

by Will Corry on December 16, 2016

British women are among the most likely to find Christmas stressful according to a 25-country study by Lidl and Nielsen on roles around Christmas. It includes sales data showing December's grocery bill is 20% higher than the rest of the year, we make 6% more trips and which products see the biggest uplift in sales due to Christmas [more…]

Research : What do consumers understand about sustainability? | Future Thinking

by Will Corry on December 15, 2016

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OTT (over-the-top) Services: It’s an in-home – not mobile – entertainment experience

OTT (over-the-top) Services: It’s an in-home – not mobile – entertainment experience

by James on December 14, 2016

Latest research from GfK into the UK’s OTT viewing habits has revealed surprisingly low audience numbers on mobile devices. It seems that watching subscription video content on Netflix, Amazon and Now TV is, for now, most definitely an in-home entertainment experience.

The vast majority (90 percent) of the UK’s OTT users have access to a mobile device (smartphone and/or tablet). Pic is Dan Hardwick, Senior Research Executive at GfK [more…]