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iStrategy London / 30th September – 1st October 2013 / Make social, mobile and other digital technologies work for your business

by on July 4, 2013

The perfect place to build a professional network, find business partners, generate new ideas and learn / iStrategy Global Digital Media Conference | Fresh Marketing News |

iStrategy London is a two-day digital and social media conference taking place on 30th September – 1st October 2013 at Twickenham Stadium, London. The event brings together global thought leaders and senior executives from leading brands to learn, network and knowledge share. Book Now


SMBs / Who else wants access to the big boy’s marketing toys? / James Critchley, cloud.IQ

by on June 16, 2013

Startup Stories: cloud.IQ - giving SMBs access to the big boy's marketing toys

James Critchley recently spoke to Flinca's blog on internet technology, mobile and start-up (everything cloud.IQ is passionate about!)  The blog reported why he left his job working for huge enterprises to set up cloud.IQ with the aim of giving SMBs access to the big boy's marketing toys. Just over a year after James started on this venture, he looks back on the challenges he faced at the beginning, how he overcame them and the success cloud.IQ has had over the last 12 months.  Contact cloud.IQ


Two free tickets for ‘On The Edge Bristol’ up for grabs – worth £125 each

by on June 5, 2013

There are two free tickets worth £125 each available for this event in Bristol on next week -  11th June

To enter please email Will Corry with 'Yes I want to go to this conference' in the subject line. It's that simple

After the success of the 2012 On The Edge Digital Marketing Conferences, these incredible events are back!  On The Edge Live is an incredible one-day digital marketing conference bringing together the most inspirational and successful speakers from the digital world. Bristol is set for 11th June. With a fantastic line-up & content designed to ignite those creative brains, you and hundreds of other business professionals from the world’s most influential brands will learn the secrets of digital marketing success.


Events : 40 conference sessions, 80 speakers / a4uexpo London 2013

by on June 5, 2013


The native ad controversy – banner ads just don’t cut it anymore.

by on June 4, 2013

Banner ads just don't cut it anymore. It's time to make way for some new advertising formats and ways to engage and inspire readers beyond the margins of the written page. The term 'Native advertising' has been getting quite a lot of buzz, with some industry pundits citing it as the 'holy grail of advertising.'

While online and mobile display is still witnessing double-digit annual growth , according to recent polls, consumers, and especially teens, are tuning out traditional banners as they read and interact with digital content online, especially on their mobile devices. [more…]

All about … “Smooch”, Next Generation Snacks, Result Marketing Group, P&MM, David Pearson

by on May 15, 2013

Next Generation Snacks Limited have announced the launch of “Smooch”, a new type of ambient healthy snack made with pureed fruits and fortified with chia seeds and acerola. Rich in antioxidants, it is 100% natural and contains omega 3.

The range consists of 3 flavours: Raspberry & Peach, Pineapple & Banana and Blueberry & Banana and comes in a highly portable 4.06oz resealable Doypack pack format. Each pack features a large and bold logotype formed in the shape of a mouth, creating a mnemonic for the name ‘Smooch’ - achieving both shelf impact and consumer imprint.


Video : Retailers – improve your customer instore experience / Giant iTab /

by on April 26, 2013

Can new tech fix the Retail problem?

The ideas and the innovations of interactive digital signage, online shopping and mobile browsing are here to stay and are being used each and every day.

Watch the video about Giant iTab


TravelSim calls up Whoosh PR

by on April 18, 2013

Whoosh PR ( has been appointed TravelSim's PR Agency. The telecoms, mobile and emerging technologies PR specialists began work with the originators of the travel sim card in April 2013.

TravelSim has over 3.5 million users and is the world leader in international prepaid roaming solutions. It is proven to save customers up to 85% on making calls while abroad, and also offers free incoming calls in 140 countries and free worldwide SMS. It can be used in 190 countries around the globe.

TravelSim has teamed up with Whoosh to build its global brand and to target emerging travel markets such as Brazil.


Fresh news from the British & Irish Lions Tour, HSBC, John Coldicutt, Sky Sports,, Creative Spark, Tom Davies,

by on April 11, 2013, a pioneer of SaaS solutions for customer experience management, today announced the appointment of John Coldicutt to the position of Chief Marketing Officer (CMO). John brings a broad skillset and a wealth of experience to’s forward-thinking management team and will be responsible for all aspects of marketing at the company.