Simpson
International premium baby and children’s furniture manufacturer, Stokke, has appointed Epiphany, a Jaywing agency, to handle its digital marketing activity.
As well as developing a new website for the high-quality brand with ongoing CRO, Epiphany will manage Stokke’s multilingual PPC, display and paid social strategy.
Epiphany will be supporting Stokke, headquartered in Norway, to drive acquisition and direct online revenue, as well as increasing brand awareness globally. [more…]
Exclusive agreement delivers 360 cinematic virtual reality video for creating one of a kind immersive experiences
Latest : Getty Images, a global leader in visual communication, has announced an exclusive global distribution partnership with Jaunt, the industry leader in high quality cinematic virtual reality (VR).
The new partnership will enable Getty Images to provide premium cinema-grade VR video to enable today’s leading content creators to deliver the highest-quality 360-degree content experiences to audiences worldwide.
Getty Images collaborates with acclaimed editorial photographer Campbell Addy to create artistic model released portraits which celebrate individuality - Campbell Addy to join Getty Images panel at Cannes Lions ‘Seeing is Believing: The Power of Re-picturing Stereotypes’
Getty Images, a world leader in visual communications, is excited to announce a new exclusive contributor partnership with celebrated editorial photographer Campbell Addy, marking another step in its ongoing commitment to drive change in promoting a more diverse, inclusive and representative visual language. The partnership sees Addy turn his attention to stock imagery for the first time ever, with the creation of 42 artistic model released portraits as commissioned by Getty Images. [more…]
Today Jaywing has announced the launch of a new product suite that uses Artificial Intelligence (AI) and Virtual Reality (VR) technology across a wide range of marketing applications.
Jaywing Intelligence will enable marketers to make much faster, fully informed commercial decisions through technology that harvests, processes and analyses data. It uses machine-learning to make automated real-time marketing decisions using advanced mathematical algorithms. Jaywing Intelligence also uses Virtual Reality for data visualisation to help bring complex analysis to life. To find out more visit jaywingintelligence.com
A significant data science skills gap is preventing businesses from delivering a personalised customer experience and accurately calculating ROI, according to a new report by marketing experts Jaywing.
Despite nine in 10 marketers (92 per cent) agreeing that data management is a key priority for their business, Jaywing’s 2017 data-driven marketing report reveals that two-fifths of marketers (40 per cent) believe a lack of data and analytical skills is preventing them from delivering effective customer relationship management (CRM) strategies.
Hello London, the media partnership formed by Transport for London (TfL) and Exterion Media, has unveiled Cancer Research UK’s innovative advertising campaign on the Tube network to raise awareness and support for this year’s Race for Life events around the UK.
Over the next two weeks, as part of Race for Life’s ‘This Is Beating Cancer’ advertising campaign, inspirational moments from Race for Life participants gearing up for this year’s events will be shared live on over 140 digital screens across 25 London Underground stations.
New consumer experience allows viewers to see and share up-to-the minute images from global news events as they happen.
Getty Images, a world leader in visual communication, this week announced the launch of News Unfiltered, a new visual news source that feeds editorial imagery from news events around the world, as and when they happen, allowing users to engage and share images in real time.
Getty Images news photographers, contributors and partners are on the ground, 24 hours a day, seven days a week, reporting on the live events from all corners of the world. In as close to real time as possible, News Unfiltered delivers the images direct from the photographer’s camera straight to consumer screens in as fast as 59 seconds. [more…]
Latest .. Getty Images, a world leader in visual communications, today unveiled its highly anticipated visual trend forecast.
The ground-breaking forecast sets out the macro and micro trends that will influence design, advertising and brand communications throughout 2017 and predicts the social and cultural visual language that consumers will be most responsive to in the years to come.
UK retailers are missing out on £2bn in online revenue each year due to slow websites and not having guest checkouts, according to a new report on ecommerce performance, by online retailing specialist Summit. Argos and Sainsbury’s topped the table of the UK’s 50 biggest retailers, with John Lewis, Screwfix and Tesco following closely behind.
The bottom position is jointly held by Dorothy Perkins, Superdrug, Topshop, and Evans with a score of 56%. Topshop scored only 13% for online customer service, as a result of slow response times and limited contact options for customers. To find out more and to download the full report, visit summit.co.uk/scorecard
Over one million clips from ITN’s award-winning editorial archive to be available on gettyimages.com; customers around the world to have unprecedented access to historic archive
London: ITN, the UK’s leading supplier of independent broadcast news has agreed a multi-year partnership with Getty Images, a world leader in visual communication, to license and distribute its award-winning news archive around the world from mid-2017.
The distribution agreement will see over one million clips spanning more than 60 years of iconic news footage reach an even larger audience through Getty Images’ industry-leading global platform and expert international sales team servicing millions of buyers in nearly 200 countries.
Research reveals next wave of digital sales growth in popular retail categories will be driven by older consumers -
Since the inception of the internet, digital marketing has dominated the marketing domain across the world. 
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