MailerLite is simple, affordable and beginner-friendly — but it’s not always the right tool as your marketing needs grow. Whether you’ve outgrown its automation limits, want better design control or need more integrations, you’re not alone. Below are five solid
Looking for a MailerLite Alternative? Here Are 5 Better Options in 2025 Read More »
The current economic landscape remains uncertain, and the latest British Retail Consortium Retail Sales Monitor indicates that non-food sales decreased by 1.1% year on year. Following the turbulence of the pandemic and the need to quickly shift their models to
Pop-ups: A vital brand activation tool in the ‘experience economy’ Read More »
B2B marketers think they’re bold. The reality? Not so much. A new survey by growth marketing agency Jam 7 reveals a pretty big disconnect in the B2B world. While nearly all marketers (92%) say their brand stands out from the
92% of B2B Marketers Think They Stand Out. Nearly Half Admit B2B Is Boring Read More »
1. PrettyLittleThing (2025): Too Much Minimalism? In March 2025, PrettyLittleThing dropped its iconic bubblegum‑pink theme and swapped it for black‑and‑white minimalism. The goal? To appear more mature and upscale. But many of its younger shoppers felt cheated—they missed the fun,
Rebrand Backfires: What PrettyLittleThing, JLR, X, Hyundai & Tropicana Get Wrong Read More »
Future Forum, a fresh new event series for brands and innovators, announces its next event The CMO Guide to AI in Practice, taking place on Wednesday 9th July from 2-5 pm at The Terrace in Leeds, this event is designed
“The CMO Guide to AI in Practice” – Industry Insights & Networking Event in Leeds Read More »
Oasis have reunited—at least for now—in a bold new Adidas Originals advert that merges nostalgia, music, and fashion into one three-minute cultural statement. Titled Original Forever, the campaign celebrates a 30-year connection between the Gallagher brothers and the iconic three-stripe
New Oasis Advert: Nostalgia Meets Street Style in ‘Original Forever’ Read More »
The Truth About Flo From Progressive Everybody Knows Flo From Progressive. Who Is Stephanie Courtney? Flo from Progressive (@ItsFlo) / X Flo from Progressive’s posts
Why the Rule of 3 Might Be the Most Powerful Marketing Tool You’re Not Using When your marketing feels chaotic—too many messages, too many channels, not enough traction—it’s usually a sign that you’re trying to do too much with too
New SAP Emarsys report reveals the gap between AI-led marketing and real customer expectations As SAP Emarsys CMO Sara Richter gears up to speak at the Consumer Goods Forum Global Summit in Amsterdam, fresh data is bringing a key issue
AI-powered search advertising is on the rise—and fast. What started as a niche experiment is quickly turning into a multi-billion dollar category. In 2025, AI search ads are expected to pull in just over $1 billion. By 2029, that number
AI Search Ads Are Booming—But Not Everyone’s Ready for the Shift Read More »
