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Traffiliate for Mobile / New version analyses hundreds of mobile variables in real time to automatically generate media plans that optimise ROI

by on December 18, 2012

DMG  a global provider of digital advertising solutions for online, mobile, and social, announced today the availability of the newest version of its Traffiliate for Mobile platform including new targeting capabilities, landing page optimisation and automatic media plan generation.

Using patent pending technology, Traffiliate for Mobile automatically analyses and optimises hundreds of mobile variables to generate the best media plan, with precise targeting that will meet CPA goals for mobile advertisers.

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Exclusive : Gareth Roberts, Mundocom talks ‘Responsive Design’

by on December 14, 2012

Responsive Design

Responsive design has grown massively over the last 2 years. With the popularity of the 960 grid systems taking off, due to its flexibility and browser compatibility, fixed grid systems are becoming less and less popular. Brands and agencies alike are quickly realising that a mobile and tablet compatible version of their website is now essential.

People are now receiving emails and linking to websites through a range of devices. Out and about, on the move, we all use and need the internet, so it is vital we can access and view the information we need to quickly and easily. Mundocom [more…]

Number of Tesco online orders via mobile has doubled in the last year

by on November 24, 2012

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Netcars.com has launched the first fully responsive website in the car classifieds market

by on November 2, 2012

Multi-device browsing prompts Netcars.com to launch classified’s first responsive website.

Check the new site.

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Rocket Fuel enters Japanese market via strategic alliance with cyber communications inc.

by on October 19, 2012

Rocket Fuel, the leading provider of artificial intelligence advertising solutions for digital marketers, today announced it will expand into Japan via a strategic alliance with cyber communications inc. (cci), Japan’s largest digital marketing company and a wholly-owned subsidiary of Dentsu.

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HCL appoints digital marketers Found to support SEO campaign

by on October 8, 2012

HCL, the largest provider of temporary healthcare professionals to the NHS has appointed Found, the award winning digital marketing agency specialising in search engine optimisation (SEO), pay per click (PPC), social and mobile marketing to optimise its online profile.

HCL was formed in 2003 as a staffing agency, and today supplies over 2,000 temporary and permanent doctors, nurses,allied health professionalsqualified social workers and administration and clerical staff to public and private sectors every week. To align with the changing needs of the NHS, HCL has recently restructured, creating an opportunity to increase its presence online.

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Mobile will influence £15 billion of in-store sales

by on September 19, 2012

Deloitte Digital predicts that mobile will influence £15billion in-store sales in 2012m. The survey of more than 2,000 consumers highlights how mobile devices are being used by shoppers.

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Research : How search and purchase behaviour is changing across Europe

by on September 16, 2012

Retailers may be putting more expensive eCommerce innovations on the back burner, for now but by 2013-2014, mobile is the number one priority for more than 50% of the UK’s largest retailers.

Internet Retailing 2012 - The Mantle of Leadership - Novotel, Hammersmith, London - 9th October 2012

More on this subject at the Internet Retailing Conference 2012

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Much has changed within a year of Performance Marketing

by on September 13, 2012

 

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‘Hi Stavros, it looks like it going be a great show’ / New video about the Global Daily Deal Expo 2012

by on September 8, 2012

Stavros Prodromou, Founder & CEO at Global Daily Deal Association has a new video about ...

  • The Global Daily Deal and Hyperlocal Event. Presented by the Global Daily Deal Associaton. The Expo will take place at the Park Plaza Westminster Bridge on the 30+31st of October 2012.

    Already confirmed to speak at the event are Mikal Belicove of Entrepreneur.com, Fabian Heilemann from Google-owned Dailydeal.de, Gerard Doyle of DiscountVouchers.co.uk Mathias Jacobs of Dealcollector.co.uk, Peter Casey from NimbleCommerce, Gene Murphy from Redeem&Get and Jason Keiles of Group Commerce

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