Comment from Paul Thompson, VP EMEA, Blis This week, Google has announced it will take down and potentially penalise “intrusive interstitials” on mobile web pages from January, reinforcing its commitment to providing the optimal mobile search experience for its users.
Industry should lead by Google’s example to penalise ‘intrusive interstitials” Read More »
Research released by Hitwise, a division of Connexity, reveals how important mobile devices are for travellers during the early planning stages of a trip. Research based on the online activity of 3 million UK shoppers, and 1 million mobile devices,
Hitwise reveals 60% of travel searches begin on mobile Read More »
Mobile shoppers drive changing trends in retail purchases Research released today by Hitwise, a division of Connexity, reveals how important mobile devices have become to in-store shopping and indicates why retailers must adjust their campaigns to meet changing customer behaviours.
Shift in consumer behavior … Exclusive article by Brendan O’Brien, Search Optics In May 2015, Google reported that more searches are being conducted on mobile devices than on desktops, setting a new milestone in the digital marketplace. This change in consumer
Future of mobile advertising / Exclusive article by Brendan O’Brien, Search Optics Read More »
Andrew Darling, Communications Director, Blis writes Mobile operator Three has started its ad-blocking trial this week, providing the service to a number of customers who have been recruited to take part. According to Tom Malleschitz, Chief Marketing Officer at Three
Nielsen Marketing Cloud Enters Europe to Help Regional and Global Marketers Make Big Improvements in Omnichannel Marketing Performance Nielsen today launched its Nielsen Marketing Cloud in Europe enabling regional and global clients to dramatically improve marketing outcomes and reduce media
Research : Nielsen Marketing Cloud grows its global footprint Read More »
The percentage of online retail sales made through mobile devices (smartphones and tablets) fell in Q1 2016*, according to the latest results from the IMRG Capgemini Quarterly Benchmark – the first time a decrease has been recorded since tracking started
Mobile penetration falls for first time this decade / IMRG Capgemini Quarterly Benchmark Read More »
eBay expects football-related shopping to ramp up from next week as the UK gets ready to enjoy a summer of sport, according to new insights released today. eBay Advertising’s data reveals that, ahead of the last World Cup, searches for
Research : Consumer electronics shopping to ‘kick off’ next week, says eBay Read More »
Audience-first advertising agency Telegraph Hill @TelegraphHillHQ has been appointed by Tandem, the mobile-first bank, to launch Tandem’s crowdfunding round using video content that attracts audiences looking to own shares in the bank. Telegraph Hill has been tasked with creating content
Telegraph Hill launches Tandem bank’s crowdfunding campaign with video content Read More »
Zapper, the fast growing mobile payment and data insights platform, has created its own Z-Beacon Bluetooth technology which is being deployed in over 1,000 restaurants bars and pubs across the UK. This revolutionary system empowers businesses to directly communicate with
