Risque business at Sears
Sears in the US got a double-barreled lesson this week on the risks of letting third-party sellers put products in its online marketplace at Sears.com. Customers discovered an exceedingly revealing product image…
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Movers & Groovers : INITIALS Marketing restructures board
INITIALS Marketing, the independent creative communications agency, has restructured its board with a raft of promotions to spearhead an ambitious growth strategy for 2012. http://www.worldofinitials.co.uk/ The restructure sees Jamie Matthews, previously managing director at the agency, step up to the
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Make ‘So You Want To Be Captain?’ a ‘must read’ next month
A book for kids…..So You Want To Be Captain? and parents, grandparents, carers, guardians, godparents, coaches, sports clubs, schools and teachers too! It’s been created by a friend of mine Declan Gane. [email protected] 07963 285212
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Microsoft Advertising announces it is starting to sell Skype advertising on PCs and Mobile
Advertising on Skype will offer UK brands access to a digital communications platform that has huge global reach and supports large-format, interactive ads.
Top UK Local-Business Directories (AKA Citation Sources)
I came across this US site which after complaining that we in the UK ‘may drive on the wrong side of the road and confuse beer with cocoa (only one of which should be served warm!)’ merrily went on to list
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7 Steps for creating an integrated social media strategy
Hear Dave Chaffey at Technology For Marketing & Advertising. (TFM&A) is the UK industry’s largest and longest running event, delivering superior content, solutions and networking to enhance your multi-channel marketing & advertising strategy.
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550 social media experts covering 35 markets / Social@Ogilvy is born
Ogilvy & Mather Worldwide has launched a social media unit, the company said in a Feb. 13 statement. The new unit, Social@Ogilvy, operates across all of the company’s agencies, connecting Ogilvy’s social media experts in all areas of business including
550 social media experts covering 35 markets / Social@Ogilvy is born Read More »
“Businesses continue to invest in newer, innovative types of gift card schemes”
Strong corporate sector continuing to drive growth of UK gift card & voucher industry, new report reveals
“Businesses continue to invest in newer, innovative types of gift card schemes” Read More »
“There is a better way for Britain to blow £25 million on marketing”
David Tarsh takes the government to task for missing the point on welcoming visitors. Tarsh is managing director of Tarsh Consulting. Jeremy Hunt, Secretary of State for Culture Media and Sport, officially launched VisitBritain’s GREAT image campaign last week. How
“There is a better way for Britain to blow £25 million on marketing” Read More »
Dawn McGruer asks about social media marketing preparedness
Social computing is not a fad. Nor is it something that will pass you or your company by. http://goo.gl/HTZ61
Dawn McGruer asks about social media marketing preparedness Read More »