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“Firmly on the global tourism map” Susie McCullough, NI Tourist Board

by on February 12, 2012 in Businesswoman, Ireland, Latest News, Regional

2012 is Northern Ireland’s year “to shine and emerge as an international must-see tourism destination”, according to Susie McCullough, Director of Marketing and Events of the Northern Ireland Tourist Board.

Speaking at a NITB briefing event to update on its ‘ni2012: Our Time Our Place’ campaign, Ms McCullough urged everyone to play their part in making this a year to remember for Northern Ireland.

“This really is our time and our place to change global perceptions of Northern Ireland and put ourselves firmly on the global tourism map,” she said

“So much has changed here over the past decade and now, in a year packed with major developments and international scale events, we have a once in a lifetime opportunity to raise the profile of Northern Ireland as a must see destination which will drive visitor numbers, boost the local economy and create jobs.

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