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Latest from Jonathan L Davey, Hellen Beveridge, Matthew Yeomans, Mark Walmsley

by on June 11, 2014 in Apps, Apps & Software, Digital Marketing, Email Marketing, FaceBook, Google, iPhone, Lead Article, LinkedIn, Metrics, Mobile Marketing, Nuggets, Pinterest, Research, Retail News, Tech, Twitter

Latest from Jonathan L Davey, Hellen Beveridge, Matthew Yeomans, Mark Walmsley

How social media boosted a British Red Cross CSR campaign

Matthew Yeomans

When was the last time your awareness raising CSR video got 280,000 views in just three days?  Probably never – right? Well maybe,…


Is your current network too close to the coalface?

Jonathan L Davey

How often does someone you know ask you what it is you do? We assume people know what we do… but by the same token they assume…

Changing Customers’ Motivation and Behaviour

Mark Walmsley

We know from research that: In general, just providing the information, or the rational argument does not guarantee a change for…

What makes an event successful

Hellen Beveridge

A couple of weeks ago, I asked the members of the Who’s who in Events group here on LinkedIn to say, in just one word, what makes…

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