TheMarketingblog

Shaken & Stirred - Influential Brand Profiling and Positioning

‘Cool’ BMW Video : Did they really allow some marketer to modify an aircraft carrier to make this ad?

Via adrants : What’s to debate? And why is everyone debating? Just ask yourself this simple question. Even if it were physically possible to do so, do you really think the Navy is going to allow some marketer to modify an aircraft carrier so it can make a stupid ad?

This is advertising we’re talking about. Not national security. And last time I checked, the US Navy falls into the category of national security, not helping marketers make stupid ads. Though, in this case, the ad is pretty cool!