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Important Event News / Early bird rates for the Conversion Conference expire on Friday 26th September 2014

by on September 24, 2014 in Apps, Best advertising story, Digital Marketing, Ecommerce, Email Marketing, Events & Awards, FaceBook, Google, iPhone, Lead Article, LinkedIn, London & South East, Metrics, Mobile Marketing, Mobile/Tablet, Online Advertising, Pinterest, QR Codes, Research, Retail, Retail News, Rock 'n Roll, Search Marketing, Social Media, Twitter

Important Event News : Register for Conversion Conference London

Make sure you use MARKETINGBLOG14 for an extra 15% discount

 

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tim ashBalancing Optimization and Web Development

Kevin Eichelberger, founder and CEO of Blue Acorn, says that optimization is not given enough weight in design and development. He notes that in many companies today, optimization is done after the fact, when ideally, optimization techniques should be incorporated throughout the decision-making process. Read more…
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Some of our heavyweight speakers and their thoughts on all things optimization!
sullivan pavlovich brinker
Craig Sullivan
A/B and multivariate
experiments
Stephen Pavlovich
Getting to know you:
Stephen Pavlovich
Scott Brinker
Interactive Content:
The Successor Of The
Landing Page
..FEATURED SESSION
Because You Can’t Do It Alone – Making the Cultural Change Happen in Your Company

 

Conversion optimisation is the key for success – every attendee of Conversion Conference knows this. But you can’t do it alone, you need resources and long term support from other departments and your management up to the very top. Whether you are starting a project or running it for some years already, in this session we will show you how to get your colleagues and your management excited about conversion optimsation, how to secure the internal support and how – once on board – you can use your management as an incredibly good source for fresh ideas.Learn more

Moderator:
Rob Jackson,
UK Managing Director,
Elisa Interactive 
Paul RoukeFounder & Director of Optimisation, PRWD
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