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“Attention is a currency” … exclusive eBook offer

by on November 2, 2015 in featured item, Latest News, Lead Article, LinkedIn, News you can use, Nuggets, Social Media

LinkedIn has teamed up with best-selling author Brian Solis and cartoonist extraordinaire Hugh Macleod for an exclusive eBook for marketers that takes a fun and unique approach to storytelling.

Fasten your marketing seatbelts for a story told through one-of-a-kind visuals and expert insights that will enlighten and delight while addressing one of the biggest challenges facing marketers today; how to earn and retain attention through remarkable content. Graphics by Shutterstock

Download this new eBook to learn:

  • How to break through internet clutter and keep your audience from drowning in a sea of content mediocrity.
  • The definition of true engagement and what to do with someone’s attention once you have it.
  • Why every touch point matters and how to deliver value at every stage of the buyer’s journey.
  • How to pull this all together into a winning content marketing strategy.

 

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