Shaken & Stirred - Influential Brand Profiling and Positioning

Readers of National Geographic Traveller (UK) voted for their favourite destination, airline, tour operator and more

The shortlist has been announced for the second annual National Geographic Traveller (UK) Reader Awards 2016, in association with Qatar Tourism Authority. The 2016 awards has seen an additional five categories added, and a record 7,957 responses — up nearly 2,000 from last year.

Readers of one of the UK’s best-loved travel magazines voted for their favourite destination, airline, tour operator and more, with the winners announced during a ceremony in London on 29 November and in the Jan/Feb 2017 issue of National Geographic Traveller (UK).

Pat Riddell, editor of National Geographic Traveller, said: “We’re very excited to reveal the shortlist for our second Reader Awards. Our readers are a knowledgeable, sophisticated, well-travelled bunch and it’s really important for us to tap into their views as well as reward the destinations and companies that matter.

“The winners will be announced in just over a month but in the meantime I’d like to congratulate all the finalists for being so highly rated and coveted by thousands of our readers.”

Voters were automatically entered into a prize draw. Holiday prizes included a seven-night cruise of northern Iceland on board a brand new, boutique 17-cabin yacht with Variety Cruises; and a seven-night ski trip to Austria, courtesy of VIP SKI. An Apple iPad mini 2, two Amazon Kindles and 20 National Geographic Traveller (UK) subscriptions were also up for grabs.

For more information, click here