DDB UK is out with new work for VW’s See Film Differently campaign which supports independent cinema. Each of three spots opens with “Some of the most famous moments in cinema were never scripted. They then veer off in three direction that riff on Taxi Driver, Silence of the Lambs and Jaws.
Stink produced the videos which were directed by Ivan Zacharias. The videos will run in 196 independent cinemas across the UK from May 25 and are the latest stage in Volkswagen’s seven-year support of independent cinema.
Funny how the films chosen for this campaign are far from independent.