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This Heineken Skyfall video has got everything – gaming, transmedia, entertainment

by on September 21, 2012 in featured item, Film, Lead story, Retail News, Rock 'n Roll, Videos

‘Crack the Case’.  Here is an amazing tie-up between Heineken and the new James Bond movie Skyfall. Watch the video

It’s got everything: Daniel Craig, the cool guy from the recent Heineken work, gaming, transmedia, entertainment, Facebook integration. It’s also hard to tell who’s got more to gain from this project: the movie or the drink.  Fabulous. Give it a go… 

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