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lunch! featured 236 exhibitors and attracted 4,314 attendees to the Business Design Centre in Islington, London

lunch! – one of the UK exhibition industry’s most innovative trade shows – confirmed its position as the leading event for the out-of-home food and drink market last month following a successful 5th anniversary edition.  Aimed at professional buyers looking to see the latest launches from the food-to-go sector’s most cutting-edge food, drink, packaging, equipment and technology suppliers, lunch! featured 236 exhibitors and attracted 4,314 total attendees at its new venue of the Business Design Centre in Islington, London.

This year’s show, which took place on 20-21 September, has been hailed a huge success, with 94% of visitors rating the show as Excellent/Good.  Visitor numbers aside, which were slightly up on last year’s 4,310 (which was up 41% from 3115 in 2010), it was the much commented upon quality of the attendees that – once again – impressed countless exhibitors.

Renowned for attracting top buyers from across the food-to-go retailing and contract catering industry, the 2012 show’s aisles were packed with a “who’s who” of the sector – with 27% of buyers in attendance reporting a spending power of over £1million (15% of which reported over £5million).  As a result, 90% of exhibitors have rated their quality of sales leads as Excellent/Good.  Whilst the waiting list for non-exhibitors looking to participate in lunch! 2013 – when the show returns to Business Design Centre, on 26-27 September – already stands at over 130 companies.

Chris Brazier, event manager of lunch!, is delighted with the results:  “We have just had our best lunch! ever.  The overwhelming feedback we’ve received so far from many of our exhibitors and an amazing 98% of visitors is that they loved the look and location of lunch!’s new venue and they enjoyed a very productive show.  The aisles were packed with a who’s who of the food industry doing genuine business with delighted exhibitors, who were showcasing the best in quality and innovation that this industry has to offer.”

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