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Movers & Groovers : Graham Halling joins Shopitize as Commercial Director

by on February 11, 2013 in Apps, Apps & Software, FaceBook, Google, iPhone, Lead story, LinkedIn, London & South East, Metrics, Mobile Marketing, Mobile/Tablet, Movers & Groovers, News you can use, Online Advertising, Online Video, Pinterest, Retail News, Twitter

Mobile shopping couponing leader Shopitize ( today announces the appointment of Graham Halling as its commercial director. Halling takes up his appointment with immediate effect.

Halling has been developing new business and strategies over the past 20 years at some of the biggest telecoms, media and marketing services brands in the UK and Europe including Wegener Marketing, News International and Saga. He has also undertaken numerous consultancy and non-executive roles advising companies on growth through partnerships, investment and acquisitions.

Halling joins Shopitize from consumer engagement specialists Spoke-Interactive where he was digital business director. Prior to that, he held senior business development roles at Orange UK and France Telecom Group in areas such as Internet Search, Social Networking Partnerships, Mobile Health, Multimedia Devices, Paid Content Delivery, Data Revenue Modelling, Home Automation and Mobile Advertising and Payments.

“Shopitize is one of Britain’s top 6 innovators and its mobile couponing platform is already helping brands such as Kellogg’s, General Mills and United Biscuits to better engage with their consumers,” says Halling. “My job is to take the success of Shopitize to the next level and firmly position it as the de facto mobile platform for all brands and shoppers alike.”

“Graham Halling brings impressive skillsets, commercial expertise and energy to Shopitize,” adds Irina Pafomova, Shopitize’s co-founder and managing director. “We feel sure he’ll earn his Shopitize spurs in a very short time frame.”

About Shopitize

Shopitize aims to change the way consumers interact with the brands they love. The more consumers join and use the Shopitize mobile couponing ecosystem, the more its mobile shopping platform learns about consumers’ buying habits and the more sophisticated the exclusive deals they’ll receive, saving both time and money for consumers and the brands they love. Visit


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