TheMarketingblog

Shaken & Stirred - Influential Brand Profiling and Positioning

Rocket Fuel (based in the UK, DACH and Benelux in Europe) has jumped to number four on Forbes’ list of the most promising companies in 2013

Rocket Fuel Inc., the leading provider of artificial intelligence advertising solutions for digital marketers, today announced that it has been awarded #4 on Forbes Magazine’s America’s Most Promising Companies list .

From thousands of applicants across dozens of sectors, Rocket Fuel was named the fourth most promising company in the United States.

Based on strong demand for its programmatic media-buying technology, Rocket Fuel attained record revenue of $107 million and more than doubled headcount to nearly 300 employees in 2012.

Rocket Fuel also expanded nationally and overseas in 2012, opening six new offices including Amsterdam, Atlanta, Hamburg, Raleigh-Durham, Toronto, and Washington DC, to bring total locations worldwide to 15. Rocket Fuel entered the Japanese programmatic-buying market through an alliance with Japan’s largest digital marketing company, cyber communications inc. , a wholly owned subsidiary of Dentsu. Also in 2012, Rocket Fuel raised $50 million in new financing in June, bringing total funding to $76M+.

The company will use the funding to continue expansion and technology development, and plans to hire 300 more employees in 2013. “To be named one of the top five most promising companies in America is a testament to the hard work of the entire Rocket Fuel team to bring artificial intelligence and big data to advertising,” said George John, CEO of Rocket Fuel. “It’s an honour to be recognized by Forbes for our contribution to the economy, and to deliver on the promise of American innovation and entrepreneurship.”

Rocket Fuel’s powerful Advertising That LearnsTM technology drives best-in-plan results for advertisers, and empowers media teams to focus on strategy, not spreadsheets.

Awarded #4 on Forbes’ 2013 Most Promising Companies In America list, Rocket Fuel was founded by online advertising veterans and rocket scientists from NASA, Yahoo!, Salesforce.com, and DoubleClick.

Leave a Comment