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by on April 4, 2014 in Apps, Events, Events & Awards, FaceBook, Google, iPhone, Lead story, LinkedIn, London & South East, Metrics, Mobile Marketing, Pinterest, Search Marketing, Twitter

Lenovo Vice President and General Manager Keynotes at SMX London 2014

Events : Get your 15% discount code for SMX London 13-14 May 2014

The Keynote will be part SMX London’s expert-led conference programme @SMX_London taking place on 13th & 14thMay at Chelsea Football Club, London. The programme covers cutting-edge content for corporate and agency search marketers wanting to stay ahead of the competition and the search engines.

Ajit Sivadasan manages a team spanning 10 countries worldwide, focusing on driving online and digital demand generation and brand campaigns integrated with social media, SEO/SEM, retargeting, advanced segmentation and affiliate marketing strategies. He also spearheads several marketing optimization strategies using advanced analytics and big data concepts.

Mr. Sivadasan earned his Bachelor of Science in Industrial Engineering at the University of Kerala in India, where he achieved a “top student” award for his extracurricular and academic performance. After working in India for a time as an industrial engineer and business analyst, Ajit Sivadasan completed his Master of Science in Industrial Management at Northern Illinois University. In 1999, he earned an MBA in Strategy and Finance at Claremont Graduate University in California, graduating in the top 5 percent of his class.

Mr. Sivadasan’s achievements with Lenovo over the past six years include driving significant increase in the firm’s internet business from consumer and small to medium-sized businesses, driving penetration of the business into newer global markets. Ajit Sivadasan has also contributed to significant increases in global profits through improved end-user experiences.

Nick Paul, commercial director for SMX London commented, “We are privileged that Ajit has agreed to speak to our delegates at SMX London.  We are all looking forward to hearing about the astonishing journey he and Lenovo have been on for the last 6 years, to break through as one of the biggest brands of the decade and topple HP as the largest manufacturer of PCs. We also look forward to his valuable insight in to digital engagement and brand amplification.”

Around 400 delegates are expected to attend SMX London 2014 to hear Ajit Sivadasan’s Keynote in May. Other speakers include Danny Sullivan and Chris Sherman, founding editors of Search Marketing Land and curators of the programme.  The full agenda and speakers can be viewed at Registration for the event is still open.

SMX London 2014: 15 % discount code is MARKETINGBLOG14

SMX Boot Camp

For those new to search marketing, SMX Boot Camp will get them up to speed. It happens on the first day of the show, Monday, May 12. The fundamentals are covered in these sessions:

* Keyword Research & Copywriting for Search Success

* Link Building Fundamentals

* Paid Search Fundamentals

* Search Engine Friendly Web Design


About Search Marketing Expo and Third Door Media

The Search Marketing Expo – SMX conference series is produced by Third Door Media, Inc. Third Door Media’s mission is to empower internet and search marketing professionals by providing trusted content and community services they need to be successful. Search Marketing Expo conferences are held around the world and include: SMX West (San Jose, CA), SMX East (New York City) SMX Advanced (Seattle, WA), SMX London, SMX Munich, SMX Paris, SMX Stockholm, SMX Sydney, SMX Israel, SMX Social Media Marketing (Las Vegas).

Third Door Media publishes Search Engine Land and Marketing Land, which provide news, analysis and tutorials to help internet marketers do their jobs more effectively.

The company also provides a full range of innovative marketing services including lead generation, content creation and licensing via its Search Marketing Now brand.

Third Door Media was recognized in 2011 by Inc. Magazine as one of the fastest growing 5000 private companies in America.

About Rising Media

Rising Media is a specialised media company excelling in the production of business technology-related conferences and exhibitions. Rising Media currently produces events including eMetrics Summit, Conversion Conference, Predictive Analytics World, Building Business Capability, Search Marketing Expo, Digital Analytics Hub, Affiliate Management Days, Web Effectiveness Conference, Local Social Summit, Allfacebook Marketing, Inside 3D Printing, Inside Bitcoins, AdMonsters in the US, Canada, UK, France, Germany, Sweden and Australia. for more information.

Jackie Bissell, Rising Media

+ 44 1580 714332     + 44 7710 512617

For Commercial, Sponsorship and Exhibition Enquiries

Nick Paul,  Rising Media

+44 1580 714731     +44 7796 434 386



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