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[eBook] How to reduce the B2B software sales cycle with inbound marketing

by on June 25, 2016 in Advertising, Business, CRM, Latest News, Lead Article, News you can use, Nuggets

[eBook] How to reduce the B2B software sales cycle with inbound marketing

Selling and closing enterprise software sales takes time, and with sales cycle lengths on the increase, understanding how to shorten the time it takes to close has never been more important.

  • Understand how to map content to the buyers journey and reduce the sales cycle length
  • Learn how building Buyer Personas can shorten the software sales cycle
  • Understand how Automated Lead Nurturing impacts the length of your software sales cycle

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