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Sir Clive Woodward, steps in to save the sales and marketing unemployed

by on June 5, 2020 in Latest News, Lead Article, News you can use, Nuggets, Rock 'n Roll

Sir Clive Woodward, steps in to save the sales and marketing unemployed

Sir Clive Woodward joins Sales Impact Academy’s list of experts donating their time to support thousands of start-up and scaleup tech companies all over the world affected by the Covid-19 crisis

Sales Impact Academy’s free In This Together programme gives unique access to the insights of global industry experts and brings together a community of tech CEOs and sales & marketing professionals.

To find out more about SIA and In This Together visit: Sales Impact Academy

Sales Impact Academy (SIA), the subscription-based live learning platform and community for the start-up and scale-up sector, is pleased to announce World Cup-winning England rugby coach and business advisor Sir Clive Woodward has joined In This Together (ITT), the free broadcast series for the startup tech community.

Created by Sales Impact Academy, which has grown headcount by 200% since March this year, and developed in partnership with Outreach, the number one sales engagement platform that helps companies dramatically increase productivity and drive smarter, more insightful engagement with their customers, ITT is a pro bono service that is helping CEOs and sales and marketing professionals navigate the challenging times facing the early-stage tech industry.

Free, hour-long live broadcasts

Demand for ITT’s free, hour-long live broadcasts by international experts has exceeded all expectations, with 10,000 viewers from 57 countries benefiting from the talks across all channels, in just two months. One talk or virtual panel discussion is broadcast live each day from Monday to Thursday.

To date, the platform has broadcast 37 sessions and used 57 expert speakers you can see here.

Sales Impact Academy also supported the industry by opening its live learning platform for free to any company or individual during April and May.

Such was the impact of this initiative on thousands of people, Sales Impact Academy decided to extend free access during June and July to anyone who is now unemployed due to COVID.  

In This Together

Sir Clive, who will give his talk on Thursday, 11 June, said: “Tough times require appropriate responses and I’m very pleased to be joining the impressive roster Sales Impact Academy has built on In This Together.

It’s a brilliant idea for us all to pull together and help as many people as possible during the Covid-19 lockdown.”

A successful businessman and a founder of Hive Learning, the peer learning platform, Sir Clive joins an impressive list of speakers and industry thinkers that includes big names in sales, marketing and venture capital such as: Mark Roberge; Daniel Disney; Marylou Tyler; Aaron Ross; Max Altschuler; Chris Lochhead and Chris Tottman.

Paul Fifield, CEO and co-founder Sales Impact Academy

“I’m thrilled that Sir Clive, one of the finest thinkers and practitioners on leadership in the world, has agreed to give a talk and share his unique insights on ITT for an industry in crisis,” said Paul Fifield, CEO and co-founder Sales Impact Academy. “It’s very inspiring that in the face of such incredible disruption and job losses, some of the most accomplished business people in the global technology industry have been so quick to come together to help at scale.

B2B sales and marketing

“We’ve been overwhelmed by the global response, which is obviously meeting a real need, which is why we have extended it indefinitely, offering world-class education in all aspects of B2B sales and marketing.”

Proof of ITT’s effectiveness comes from one Swiss business owner, who said: “Your courses from April and May, might just have saved my business”, while the CEO of another fledgeling business believes: “The content of Go-To-Market Fundamentals, Demand Generation and Outbound Prospecting has been life-changing!

It’s giving me the practical step-by-step playbook that I needed 12 months ago. I cringe with embarrassment and excitement every day about how bad we’ve been and how good we can be in the next weeks and months ahead!.”

To find out more about SIA and In This Together visit: Sales Impact Academy




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