Shaken & Stirred - Influential Brand Profiling and Positioning

New interim MD at Cardiff & Co / Roger Pride

One of Wales’ leading marketing figures Roger Pride has been appointed interim managing director of Cardiff & Co.

Mr Pride, who is currently director of marketing at the Welsh Government, will formally take up his new seconded role on March 12.

However, there will be a phased handover from Cardiff & Co’s current managing director Richard Thomas, who takes up a new marketing director role with BBC Wales on March 5.

Mr Pride will take on the role, which carries a salary of around £80,000, for an initial 18 month period.

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