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3 Keynotes,3 conference streams, 8 FREE workshops, 45 Displays…Internet Retailing 2012

Internet Retailing 2012 – The Mantle of Leadership – Novotel, Hammersmith, London – 9th October 2012

Major industry figures will keynote the conference and share their knowledge and insight from key points in their industry-changing journey, before the event splits into 3 key learning opportunities with presentations running simultaneously.

With ecommerce impinging on retailers’ store estates, leading international expansion and providing the closest ever engagement with customers via social and mobile retailing, now is the time for ecommerce professionals to take up the ‘Mantle of Leadership’, turn the retail industry from the brink of recession and reshape the sector for the promised, seamless future where all channels meet at the customer.

The keynote speakers are all innovators who have shaped the ecommerce and cross-channel retail industry moving from a time when ecommerce was as an innovation in retail, moving through the challenges of growth to a mature market that is now progressing towards a customer promise of omni-retailing: anytime, anywhere, any how.

First to present is Alison Lancaster, a pioneer in the ecommerce arena who has led many UK brands to multichannel leadership. Now CMO of (UK’s most awarded baby website), and Marketing Director of Wm Morrison Supermarkets plc non food .com business, she has previously held leading positions at White Stuff, Harrods Direct, Charles Tyrwhitt, Innovations Mail Order, Burton Home Shopping (Arcadia); and John

Alison Lancaster


Alison Lancaster, CMO Kiddicare &Marketing Director Online Non Food at Wm Morrison Supermarkets plc
Alison is CMO of (UK’s most awarded baby website), and Marketing Director of Wm Morrison Supermarkets plc non food .com business. 

A passionate customer experience and digital marketer, she has over 25 years brand marketing, CRM, database and multi channel retailing experience.

Prior to joining Morrisons, she was Cross Channel Director of award winning fashion retailer, White Stuff, having been appointed Interim Home Shopping Director in November 2009. During that time, her consulting portfolio of Clients also included Feather & Black, Gant UK and Astley Clarke.

Previously, Alison was Marketing Director of Harrods Direct and Charles Tyrwhitt, and before that was an acknowledged Internet and multi channel pioneer with Innovations Mail Order, Burton Home Shopping (Arcadia); and then John from 2001.

Alison is a regular speaker at international conferences, and she appears in the 2012 eTail Power Top 50, Retail Insiders Top 100 Movers & Shakers, and 101 listings. Alison is previous Chair of CatEx, the Direct Commerce Association.

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Alison Lancaster


Andrew Harrison, Chief Executive Officer, Best Buy Europe

Harrison grew up in Wigan, the son of a window cleaner, he graduated with a BA in Management Studies from the University of Leeds in 1992.

Prior to joining Carphone Warehouse, Harrison was a management consultant for Bridgewater, where he worked on a wide range of strategy projects in both the telecoms and retail sectors.

Harrison joined Carphone Warehouse in July 1995 (against the wishes of his Father who didn’t think that mobile phones would ever take off) as Strategy Manager when the company had 27 stores, working on the companies rapid expansion programme in both the UK and overseas.

His talent for numbers was quickly spotted by Charles Dunstone who nicknamed him “Stat”, a nickname he still retains within the business and industry.

In October 1998, Harrison became Commercial Director for the UK, responsible for relationships with the four network operators, the company’s customer proposition, development of the telecoms services division and new business development.

Harrison was appointed Chief Executive Officer of Carphone Warehouse Ltd in July 2001 with overall responsibility for all UK operations. In 2009, Andrew also became CEO for all European operations.

In 2010, Harrison was appointed Chief Executive Officer for Best Buy Europe, with overall responsibility for driving Best Buy Europe’s “Connected World” strategy and customer proposition across all Best Buy Europe brands.

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Jonathan Wall, E-Commerce Director, Shop Direct Group

Jonathan Wall began his E-Commerce career at when, in September 1999, the decision was taken to transform the IT Catalogue Mail Order business. Jonathan and his team were instrumental to the success of Dabs online and helped the business to become one of the UK’s first and most successful pure-play online retailers.

In 2006, was sold to BT Retail and, as Marketing Director, Jonathan helped with the integration of Dabs into BT and the transition of the BT Shop onto Dabs’ E-Commerce platform.

Jonathan left Dabs in September 2008 to become CEO at, one of the UK’s leading online florists. With its 900 member florists across the UK offering same day delivery of flowers and gifts, Flowersdirect is on its way to being established as a strong challenger to the established hierarchy in the Floral sector and, during his time there, Jonathan oversaw a business transformation that included a new business and E-Commerce system and the overhaul of the product offering.

In April 2010, Jonathan took on the role of Group E-Commerce Director of Shop Direct Group, the UK’s leading Online and Home Shopping Retailer. With control of the commercial performance on the group’s websites, Jonathan’s expertise is being used to drive new visitors to the sites, which include brands such as Very, Littlewoods and isme. Jonathan’s remit also includes the optimisation of these sites and improving conversion rates and visitor journeys.


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